~ Over 300 Yamaha owners experienced the exhilaration of r iding on a track
~ An exclusive showcase of the iconic YZF-R3 and MT-03 models, alongside the renowned and highly coveted Yamaha lineup, was also organized

Coimbatore : India Yamaha Motor (IYM) Pvt Ltd. orchestrated a distinctive Track Day occasion for its customers at the Kari Motor Speedway in Coimbatore, Tamil Nadu on July 20~21, 2024. This event, a pivotal component of the dynamic “The Call of The Blue” brand initiative, saw an enthusiastic turnout of over 500 dedicated Yamaha enthusiasts and over 300 Yamaha owners from Coimbatore and its vicinity, marking it a remarkable triumph.

The two-day track event provided Yamaha owners with a wonderful opportunity to experience the thrill of riding their own Yamaha motorcycles on a track. Participants got the chance to explore the dynamics of lean angles, high-speed cornering, precise braking, and body movement, while also discovering the benefits of advanced features such as quick shifters and traction control systems available on their machines.
Alongside the display of Yamaha’s beloved bikes, spectators were treated to the mesmerizing presence of the supersports models, YZF-R3 and MT-03. Additionally, several engaging activities were seamlessly integrated, including showcases of Yamaha apparel and accessories, a dedicated photo-op zone, and a MotoGP gaming area, adding an extra layer of excitement among the customers. This event is among several platforms arranged by Yamaha to strengthen its worldwide recognition as an electrifying brand with a deep racing heritage, nurturing a feeling of pride and unity among its customers.

With “The Call of the Blue Track Day Activity”, Yamaha aims to engage with a wider audience across India and promote the updated 2024 line-up of Exciting, Stylish & Sporty two-wheeler range comprising of the YZF-R3 (321cc), MT-03 (321cc), YZF-R15 V4 (155cc), YZF-R15S V3 (155cc), MT-15 V2
(155cc); FZS-Fi Version 4.0 (149cc), FZS-Fi Version 3.0 (149cc), FZ-Fi Version 3.0 (149cc), FZ-X (149cc), AEROX Version S (155cc), AEROX (155cc) and scooters like Fascino 125 FI Hybrid (125cc), Ray ZR 125 FI Hybrid (125cc), Ray ZR Street Rally 125 FI Hybrid (125cc).