ILFM with exclusive brand launches, new festive style, 500+ popular participating brands, 1 lakh+ styles, attractive prices and trendiest fashion is India’s popular sourcing event for the Retailers

Retailers can shop from comfort of their locations on the AJIO Business app and avail exclusive merchandise, deals and other services while taking care of their stores

Coimbatore, October 11, 2023: AJIO Business’s ILFM (India’s Largest Fashion Mela) is now live on AJIO business app till October 21, 2023 (Sunday). Retailers can now stock up for the forth coming festive season at a click of a button from exclusive assortment of merchandise. With curated offering of exclusive brand launches, festive collections of 500+ popular brands, 1 lakh+ styles available at attractive price points, ILFM is geared to cater to unique needs of fashion & lifestyle retailers across the country.
The 10th edition of the ILFM has a wide range of benefits for Fashion & Lifestyle Retailers. Along with exclusive brand & catalog launches, retailers can avail happy hour deals, brand days, early bird offers, daily discounts, attractive cashbacks, revised return & credit policies as they enhance their sourcing strategy. Ajio Business is a hub for market specific fashion, as it has curated fashion sourced locally from fashion hubs in India like Bandra in Mumbai to Lajpat in Delhi to Commercial Street in Bangalore. AJIO Business with its assorted merchandise of local & national brands is gaining popularity with over 1M+ downloads. To enhance retailer’s online shopping experience, AJIO Business has also set up a dedicated help desk team which will assist retailer in real time. Retailers can download the AJIO Business App from Playstore and check out ILFM (India’s Largest Fashion Mela).

AJIO Business launch campaign for ILFM (India’s Largest Fashion Mela) is defined by a simple proposition- ‘Ab Aapke Dukaan Mein Bhi Latest Fashion Dhoom Machayega’. The campaign is gaining traction digitally across various digital platforms.