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Businesswire
First Lady of Burundi Contributes to Merck Foundation Campaign With Creating an Empowering Song
October 28, 2019
Business Wire India
Merck Foundation, the philanthropic arm of Merck KGaA Germany is very happy to receive such an empowering song to break the stigma around infertility in Africa and rest of the world as a contribution from the First Lady of Burundi a part of her efforts as an Ambassador of Merck More than a Mother.
The song and its video have been composed. sung and produced by The First Lady of Burundi, H.E. DENISE NKURUNZIZA, as her special contribution to support Merck More Than a Mother campaign. The video of the song will be officially launched during the 6th Edition of “Merck Africa Asia Luminary” in Accra, Ghana.
Dr. Rasha Kelej, CEO of Merck Foundation and President of Merck More Than a Mother explained, “I would like to thank Her Excellency DENISE NKURUNZIZA, The First Lady of Burundi for her efforts to support us in breaking the stigma around infertility. The song communicates an important message to the society that not only women but #mentoo can be the cause of infertility. It gives an important message that ‘fertility is a shared responsibility’ and men should support their wives during their journey for building a happy family. It also delivers Merck Foundation’s key message that ‘women are more than just mothers’.”
H.E. MADAM DENISE NKURUNZIZA, The First Lady of Burundi, President of Buntu Foundation and Ambassador of Merck More Than a Mother emphasized “I created this song to empower infertile women and send out the message to the entire African community that infertility is not a stigma. It is my personal contribution towards Merck More Than a Mother, an important campaign by Merck Foundation.”
Merck Foundation has been working at all levels to bring in a cultural shift in the African society and has been advocating for the women who aren’t able to bear children against the discrimination, isolation and violence.
“Art has the capacity and influence to make the problem felt, which further stimulates emotions and leads to engagement and action. Hence, we used this medium to address the issue of infertility with a special focus on male infertility to encourage men to speak up about their infertility and join the journey of building a happy family with their wives. I personally believe that this song will add significant value to influence the culture change we are advocating in Burundi and rest of Africa,” concluded Dr. Rasha Kelej.
Join the conversation on our social media platforms below and let your voice be heard
Facebook: Merck Foundation
Twitter: @Merckfoundation
YouTube: MerckFoundation
Flickr: Merck Foundation
Website: www.merck-foundation.com
Join Merck Foundation online community to exchange experience and information with other healthcare providers, researchers, students, policy makers and community members in Africa and beyond www.merck-foundation.com free registration.
Source: Businesswire
- The song and video have been composed, sung and produced by The First Lady of Burundi, H.E. DENISE NKURUNZIZA
- The song will be launched during the Merck Foundation conference “Merck Africa Asia Luminary” in Accra, Ghana
Merck Foundation, the philanthropic arm of Merck KGaA Germany is very happy to receive such an empowering song to break the stigma around infertility in Africa and rest of the world as a contribution from the First Lady of Burundi a part of her efforts as an Ambassador of Merck More than a Mother.
The song and its video have been composed. sung and produced by The First Lady of Burundi, H.E. DENISE NKURUNZIZA, as her special contribution to support Merck More Than a Mother campaign. The video of the song will be officially launched during the 6th Edition of “Merck Africa Asia Luminary” in Accra, Ghana.
Dr. Rasha Kelej, CEO of Merck Foundation and President of Merck More Than a Mother explained, “I would like to thank Her Excellency DENISE NKURUNZIZA, The First Lady of Burundi for her efforts to support us in breaking the stigma around infertility. The song communicates an important message to the society that not only women but #mentoo can be the cause of infertility. It gives an important message that ‘fertility is a shared responsibility’ and men should support their wives during their journey for building a happy family. It also delivers Merck Foundation’s key message that ‘women are more than just mothers’.”
H.E. MADAM DENISE NKURUNZIZA, The First Lady of Burundi, President of Buntu Foundation and Ambassador of Merck More Than a Mother emphasized “I created this song to empower infertile women and send out the message to the entire African community that infertility is not a stigma. It is my personal contribution towards Merck More Than a Mother, an important campaign by Merck Foundation.”
Merck Foundation has been working at all levels to bring in a cultural shift in the African society and has been advocating for the women who aren’t able to bear children against the discrimination, isolation and violence.
“Art has the capacity and influence to make the problem felt, which further stimulates emotions and leads to engagement and action. Hence, we used this medium to address the issue of infertility with a special focus on male infertility to encourage men to speak up about their infertility and join the journey of building a happy family with their wives. I personally believe that this song will add significant value to influence the culture change we are advocating in Burundi and rest of Africa,” concluded Dr. Rasha Kelej.
Join the conversation on our social media platforms below and let your voice be heard
Facebook: Merck Foundation
Twitter: @Merckfoundation
YouTube: MerckFoundation
Flickr: Merck Foundation
Website: www.merck-foundation.com
Join Merck Foundation online community to exchange experience and information with other healthcare providers, researchers, students, policy makers and community members in Africa and beyond www.merck-foundation.com free registration.
Source: Businesswire
